Hire appointment setters.
Booked, held, and show rate are three different numbers. Post the setter job free, listen to each applicant on voice intro, and call the ones you want to interview.
Written by Sales Agent Hire. These guides are checked against the roles posted on this site.
The last person can look busy while the calendar stays empty. Booked, held, and qualified are three different numbers. Voicemail is not a booking. Closers sit no-shows, you argue about pay, and a week of live leads is gone.
Lead source changes the week. A cold list, warm leads, or a queue you already have are different jobs under the same title. People who can book meetings will ask where the names come from, who sits the meeting, and whether they have to chase no-shows. If they also have to ask for the sale, name that in the title, or name both jobs in this posting.
If you have a talk track, they should see it. If they write their own, say so. How you hand the name over belongs next to the weekly number. Hide the list and serious setters skip the ad, which is how you end up interviewing people who have never booked a held meeting.
Pay arguments start when booked, held, and quality are left undefined. Put the weekly target as a number. If you only pay on held meetings, they need that before they apply, because held is slower and closer to revenue.
Calling hours and timezone sit next to the target. If they have to find their own list, say so. If you already have a queue, say how many names they will get in a week. If you want them on the phone from 9 to 1 in your timezone, write that. People who can do this work skip ads that hide the hours.
- Has booked meetings recently and can tell you a typical week, not a career story
- Can explain what counted as a held appointment on their last job
- Fine staying on the phone without being asked to close
- Will work the list or the leads you provide, including a list that is not glamorous
- Can name the timezone and the hours they can cover every week
Advertising setter and then making them close is how you lose the people who can actually book. If they have to ask for the money, that is a closer job, or a mixed job you should name as mixed. Hear them first, then ask for last week of bookings, including held.
Post the meeting rules in the job. When applications arrive, play the voice introduction and ask for last week's bookings, including held. Reach out when you want that person on a call.
How does this save me from fake bookings?
You hear the voice introduction and read the profile before you pay for contacts. Then ask for last week of bookings and how many were held. That cuts the hour-long interviews with people who cannot hold a booking conversation on the phone.
Should I count booked meetings or held meetings?
Count the number you will actually manage them on. Booked is easier to hit and easier to fake. Held is slower and closer to revenue. If you only pay on held meetings, say that so people can decide before they apply.
Can this person work from home?
Yes, if they can cover the hours you need. Write remote, hybrid, or on site, plus the timezone for the calls. A setter in the wrong timezone will miss the window when your buyers pick up.